Lead 2 Exceed
Build, Scale, and Lead High-Performing Revenue Teams
Great revenue leadership isn’t just about hitting numbers—it’s about building a system that scales, creating a culture that wins, and leading teams that thrive.
Whether you're an emerging revenue leader, a seasoned executive, or a startup founder looking to build a world-class sales organization, this program is designed to elevate your leadership, refine your strategy, and drive real, measurable impact.
Why This Program?
Most revenue leaders fall into two camps:
🔹 The Tactical Executor – Focused on hitting quota, grinding deals, and managing the day-to-day chaos.
🔹 The Visionary Strategist – Big ideas, great goals, but struggling to translate vision into consistent, scalable execution.
Elite revenue leaders master both.
This program bridges the gap between sales execution (SE) and behavioral transformation (NLP)—giving you the frameworks, psychological insights, and strategic tools to build a high-performing, self-sustaining revenue engine.
What You’ll Gain
🔥 Master Revenue Strategy & Execution
Build a repeatable, scalable GTM framework tailored to your organization.
Create high-velocity sales motions that drive predictable revenue.
Optimize pipeline health, conversion rates, and sales efficiency.
🧠 Lead with Influence & Behavioral Mastery (NLP & SE-Driven)
Learn how to rewire behavior—yours and your team’s—for lasting performance shifts.
Master decision-making psychology to drive stronger team alignment.
Transform your leadership presence, influence, and executive command.
🚀 Develop a World-Class Sales Culture
Build a high-accountability, high-performance revenue team.
Turn your managers into elite coaches—not just number trackers.
Scale a culture of ownership, resilience, and proactive execution.
💰 Drive Sustainable, Scalable Growth
Engineer a deal velocity flywheel that fuels itself.
Increase teamwide sales effectiveness without constant micromanagement.
Develop next-generation leaders who can carry the torch forward.
Who This Is For
✔ VPs, Directors & Frontline Leaders of Sales/Revenue looking to refine leadership and drive consistent results.
✔ Startup Founders & CROs needing a proven revenue blueprint that scales.
✔ New & Emerging Revenue Leaders looking to transition from execution to strategy.
What Makes This Different?
This isn’t another “sales leadership” course—it’s an end-to-end revenue leadership transformation.
Unlike traditional sales training that focuses purely on tactics, this program is built on:
✅ Data-Driven Sales Enablement (SE) – Proven frameworks, GTM motion design, and revenue playbooks.
✅ Behavioral Change Science (NLP, Somatic Leadership) – Psychological triggers, leadership influence, and performance rewiring.
✅ Real-World Application – No theory, no fluff—just battle-tested, high-impact leadership strategies you will implement immediately.
Elite Revenue Leadership Isn’t Learned - It’s Built.
If you’re ready to elevate your leadership, scale your team, and transform how you drive revenue, let’s talk.
MEET YOUR INSTRUCTOR
Brent Boeckman
Professional Coach and Leadership Trainer
Who I Work With
I partner with sales teams, executives, and high-growth organizations to train, coach, and scale revenue engines that actually work. Whether you’re a founder building your first GTM strategy, an enterprise team looking to refine your sales process, or a leader trying to elevate performance at scale, I help you create a repeatable, high-impact approach to sales and leadership.
Beyond Sales
I’m not just a revenue leader—I’m also a father, husband, and lifelong competitor (4-time triathlete). I believe the same skills that drive success in sales—resilience, adaptability, and emotional intelligence—are what make us better leaders, parents, and people.
If you’re ready to level up your sales, your leadership, and your results, let’s talk.